ANATOMY OF THE DAY
How the day is structured
The venue is the Arad race track in southern Israel — state-licensed, fourteen corners, an official pit lane, and a spectator area with capacity for a thousand people, which for corporate purposes means "your whole company plus their enthusiasm fits." The day opens with a group safety briefing, and then the engine of the format starts: rotations.
Rotations are what make a driving day work for a crowd. At any moment, a handful of employees are on track — each in a car with a certified English-speaking instructor beside them — while everyone else is doing one of the two other things the venue is built for: watching from the stands (genuinely entertaining when the person braking late into corner one is from accounting) or decompressing in the pit-lane area between turns. Groups cycle through all three states, so there's no two-hour queue with one minute of payoff — the standard failure mode of activity days.
- Sweet-spot group size
- 10–80 people
- Venue
- Arad circuit — 14 corners, pit lane
- Spectator capacity
- Up to 1,000
- Fleet
- Corvette C6 · EVO X · BMW M240
- Every driver gets
- In-car instructor, insurance
- Company gets
- Pro video + photos of the day
SIZING
Sizing a company fun day in Israel to your headcount
The honest planning questions are two: how many people are coming, and how many of them drive? Ten to eighty attendees is the natural range for a dedicated day — small enough that every willing driver gets real wheel time in a Corvette C6, EVO X or BMW M240, large enough that the grandstand generates its own noise. Bigger organizations split into waves or make driving seats an earned reward, which converts the fun day into a recognition mechanism — a pattern the employee recognition guide explores from the other direction.
Non-drivers need no contingency plan, and this is worth saying plainly to whoever worries about inclusivity in the planning meeting: nobody is pressured into a car, and the spectator-plus-pit-lane experience is a legitimate way to spend the day, not a consolation prize. The included professional video and photo coverage also means the day produces internal-comms gold — the kind of footage that makes the next quarter's recruiting slides.
PRACTICALITIES
Buses, budgets and booking
Getting there: most companies from the center charter buses and treat the ride south as part of the offsite feel — the desert setting does half the atmosphere work before anyone touches a steering wheel. Weather planning is desert logic: early slots in summer, any slot the rest of the year.
Budgeting: corporate days are quoted per group, assembled from headcount and driving seats. For orientation, individual formats run ₪1,000 (about $270) to ₪8,000, and the group proposal builds on that logic. The entire commercial conversation happens over WhatsApp at +972-50-661-0451 — headcount in, structured proposal out. For the related-but-different formats, see the team building guide and the corporate events page; if your guest list is clients rather than colleagues, that's the hospitality playbook instead.
FAQ
Frequently Asked Questions
How does the day run for a group of, say, 40 people?+
In rotations: while a few employees drive — each with a certified instructor in the car — the rest watch from the spectator area, which holds up to 1,000 people. Groups cycle through driving, watching and downtime, so the day has rhythm instead of queues.
What group sizes work?+
Roughly 10 to 80 people is the sweet spot for a dedicated company day: small enough that everyone who wants wheel time gets it, large enough that the grandstand has an atmosphere. Larger companies split into waves; describe your headcount on WhatsApp and you'll get a structure.
Does every employee have to drive?+
No, and the day is designed so non-drivers aren't spectators to their own event: the pit lane, the grandstand and the shared footage make watching genuinely part of the fun. Nobody is pushed into a car.
What's included in the package?+
The group safety briefing, English-speaking certified instructors in-car for every driver, insurance, and professional video and photo coverage of the whole day — which doubles as internal-comms content your company will actually reuse.
How is a company day priced?+
Per group, based on headcount and how many driving seats you want. For scale: individual formats run ₪1,000 (about $270) to ₪8,000, and a corporate quote assembles from there. The proposal comes back over WhatsApp (+972-50-661-0451).
Where is the venue and is it far from the center?+
The Arad race track in southern Israel — a state-licensed circuit with 14 corners and an official pit lane. Most companies from the center treat it as a single-day outing with buses; the drive is part of the event's away-day feel.
Announce a fun day people fight to attend
Send us your headcount, a date window and how many driving seats you want — a full day structure and quote comes back on WhatsApp.



